Kogan Page - książki, ebooki i audiobooki

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okładka How to negotiate. Practical and proven skills to help you strike better deals wer. angielska, Książka |

Negotiation is one of the most challenging and intimidating elements of working life. But it doesn't have to be. Discover the essential skills and strategies you need with How to Negotiate. Whether you're discussing the terms of a new job or trying to secure a lucrative client, it's impossible to avoid negotiation at work. But many people don't have the skills and insights they need to negotiate with confidence and clarity. From making a strong first impression to the final h...

okładka How to manage people wer. angielska, Książka |

Bestselling author Michael Armstrong provides valuable insight into the skills required to be an effective manager, helping you get the best from your staff through motivation, reward and leadership. This fully updated 6th edition now features even more practical exercises, useful templates, and top tips, alongside advice on managing virtual teams, enhancing employee engagement and managing conflict. Essential reading for anyone who wants to get the best from their te...

okładka How to deal with difficult people wer. angielska, Książka |

Learn how to navigate the bullies, manipulators and complainers who drive you mad. With example dialogue and techniques, it will help you navigate tricky situations and keep your cool. By understanding the motives and individual behaviours of difficult people, you can learn to manage aggression, reduce awkwardness and remain the better person. This 6th edition of the bestselling Dealing with Difficult People features practical exercises, useful templates and top tips you need...

okładka Momentum. 13 ways to unlock your potential wer. angielska, Książka |

For many of us, our lives have become over-complicated, defined by burnout and fatigue. This affects everything we do, from our home life to our work. We stop moving forward and we lose direction. But there is an alternative: build your Momentum and rediscover the joys of fulfilling your potential. Leading psychologist and wellbeing expert, Lee Chambers found success by prioritizing wellbeing and embracing uncertainty. In this book, he shares his thirteen essential tool...

okładka Unlocking Happiness at Work: How a Happiness Strategy Fuels Purpose, Passion and Performance wer. angielska, Książka |

Teams need to be happy to thrive. But this can only happen when leaders step up to create an inclusive culture that prioritizes employee wellbeing and satisfaction. Unlocking Happiness at Work draws upon original research and first-hand research to demonstrate the power of happiness at work, before offering practical strategies that will allow leaders to reinvigorate their business. This new edition features fresh insights and interviews that explore the full complexities o...

okładka Optimizing Sales and Marketing Data. Strategies for Accuracy and Efficiency, Książka | Susan Walsh

Learn how to clean, organize and understand your data so your marketing and sales work smarter, not harder. Optimizing Sales and Marketing Data is a clear, friendly guide for early-career professionals who want to build confidence with data and learn the essentials of fixing common data problems. If you're just starting out in sales or marketing and need simple steps to clean data, categorize customers and improve your results, this book shows you exactly how to get there.Wri...

okładka Work Happier: How to be Happy and Successful at Work, Książka |

Build lasting happiness, confidence and control at work every day. Work Happier is your guide to building a better day-to-day, whether you're starting out, feeling stuck or trying to boost your mood at work. Written by WorkL founder and former Waitrose MD Mark Price, this empowering book reveals what really drives happiness at work and why it matters for your mental health, relationships and long-term success.Drawing on insights from thousands of professionals, it shows how t...

okładka The 30 Day MBA in Business Finance: Your Fast Track Guide to Business Success, Książka | Barrow Colin

From business reports and capital structures to risk management and mergers, The 30 Day MBA in Business Finance offers comprehensive insights from the world's leading finance courses. Fill the gaps in your knowledge and develop your analytical and decision-making skills through this holistic guide to the finance sector, covering all of the modules you would find at a top business school. It also features an array of fascinating case studies from some of the world's most succe...

okładka Taming the Machine: Ethically Harness the Power of AI, Książka | Watson Nell

WINNER: Choice Reviews - Outstanding Academic Title, 2025WINNER: Goody Business Book Award 2024 - Technology - GeneralAI promises to transform our world, supercharging productivity and driving new innovations. Taming the Machine uncovers how you can responsibly harness the power of AI with confidence. AI has the potential to become a personal assistant, a creative partner, an editor and a research tool all at once.But it also represents a threat to your livelihood, data and p...

okładka User Research: Improve Product and Service Design and Enhance Your UX Research, Książka | Marsh Stephanie

Many businesses are rooted in creating desirable products and services for users, but fail to consider the consumer. How can they create products and services that work for users? This book has the answers. User experience research, (UX research) focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies.User Research is a practical guide that shows mid-career professionals and academic re...

okładka Make Your Brain Work: Perform at a Higher Level, Książka | Brann Amy

Boost focus, performance and mental energy at work without burning out. Make Your Brain Work is the science-backed guide for anyone juggling multiple responsibilities and aiming to improve focus, boost performance and maintain mental energy without burning out. Whether you're managing a busy workload or preparing for your next career move, this book helps you stay productive, sharp and in control, even under pressure.Neuroscience expert, Amy Brann breaks down cutting-edge bra...

okładka The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success, Książka | Barrow Colin

Discover the teachings and insights from the world's leading marketing courses with The 30 Day MBA in Marketing. From advertising and promotion to buyer behaviour and budgets, this comprehensive book includes all of the modules you would find at a top business school, allowing you to fill the gaps in your knowledge and develop your creative, analytical and decision-making skills. It also features an array of fascinating case studies from some of the world's most successful bu...

okładka Confident UX: The Essential Skills for User Experience Design, Książka | Bilan Adrian

Discover the fundamental skills, insights and technical knowledge behind UX design and development. The UX (user experience) industry is growing by 39% every year. This is an exciting sector which demands a combination of technical expertise and creative flair.UX is also a vital ingredient for business success in a wide range of industries: every company that has a website, app or platform also has a UX team working behind the scenes. From research and information architectur...

okładka Streaming Wars: How Getting Everything We Wanted Changed Entertainment Forever, Książka | Charlotte Henry

Streaming didn't just change what we watch. It changed who holds the power in entertainment. Streaming Wars reveals how platforms like Netflix, Disney+, Apple TV+, Spotify and Amazon Prime have transformed more than just entertainment.They've rewritten the rules of streaming services, media economics, power and visibility. Journalist Charlotte Henry explores what's really going on behind your screen, from Hollywood's 2023 strikes to the rise of ad-supported tiers, the global ...

okładka How the Stock Market Works: A Beginner's Guide to Investment, Książka | Michael Becket

Taking control of your money starts with understanding how investing really works. How the Stock Market Works is your no-nonsense guide to understanding how the UK's financial markets operate and how to use them to your advantage. Now in its fully updated eighth edition, this bestselling book by Michael Beckett simplifies everything from shares and bonds to gilts, derivatives and ethical investing.Whether you're building a portfolio, planning for retirement or simply want to ...

okładka The 30 Day MBA: Your Fast Track Guide to Business Success, Książka | Barrow Colin

Accelerate your career and transform your skillset without the commitment or cost of an MBA. This internationally bestselling book distils the full insights of an MBA, providing a comprehensive and engaging guide to success. This latest edition has been extensively updated to reflect the evolving curriculums from leading business schools, including new theories and insights on globalization and entrepreneurism.The 30 Day MBA takes you beyond the basics as it covers all 12 cor...

okładka The 30 Day MBA in International Business: Your Fast Track Guide to Business Success, Książka | Barrow Colin

From supply chain management to entrepreneurship and social responsibility, The 30 Day MBA in International Business provides a comprehensive insight into this fascinating sector. It is difficult to understand the complexities and nuances of international business without comprehensive and expert teachings on its many sectors. This book demystifies the complexities of this growing industry, as it draws upon the insights from the MBA courses from the top business schools.These...

okładka Confident Data Science: Discover the Essential Skills of Data Science, Książka | Nelson AdamRoss

The global data market is estimated to be worth $64 billion dollars, making it a more valuable resource than oil. But data is useless without the analysis, interpretation and innovations of data scientists. With Confident Data Science, learn the essential skills and build your confidence in this sector through key insights and practical tools for success.In this book, you will discover all of the skills you need to understand this discipline, from primers on the key analytic ...

okładka Future Money: Fintech, AI and Web3, Książka | Ronit Ghose

Cryptocurrency. DeFi. Web3.Fintech. The Metaverse. AI.The future of money is here. The world of money is rapidly changing, but what does it all really mean? Exploring key developments such as blockchain, DeFi, AI and the metaverse, the book brings these technical topics to vivid life via narrative deep dives into selected founders and their companies. Spanning multiple geographies from London to Lagos, via Ahmedabad, Dubai, Hong Kong, Karachi and more, Future Money pulls toge...

okładka Hacked. The Secrets Behind Cyber Attacks wer. angielska, Książka | Jessica Barker

When it comes to cyber attacks, everyone's a potential victim. But you don't have to be helpless against these threats. Hacked offers the knowledge and strategies you need to protect yourself and your business. In this book, cybersecurity expert Jessica Barker uncovers how hackers are weaponizing cutting-edge tactics and technologies to target individuals and organizations, before showing how you can safeguard yourself against any potential attacks and how to react if you d...